Your Data: Key Summary
How we use your data
INFORMATION WE MAY COLLECT FROM YOU
We use these to get in touch with you vie email or phone to reply to your query, respond back to a form submission you have done on the site, for fraud prevention and detection, to personalise your web experience, and for customer services purposes. After an enquiry with us, we may also perform market research in the form of a feedback questionnaire, via the HubSpot platform.
With your permission, we may also use this information to keep you up to date about our new products and services, or in other marketing messages. If you wish to stop receiving marketing messages, you can either unsubscribe using the link in every marketing email we send, or contact our customer our support team.
Your contact history
If you contact our customer services team or our business development team by email or by phone, they may keep a record of this. This is useful for us to personalise the experience with you (so you don’t have to tell us the same things time and time again), to improve your experience, and to carry out staff training so that you can get the best possible service. We may also anonymise and aggregate information and use it to see patterns in our services so that we can improve.
Your payment details
We keep a record of the billing address you supply to us as part of our fraud prevention work and for future customer service enquiries, such as ensuring invoices are sent to the correct person / department. If you have paid through a third party payment provider like PayPal, we will keep a record of your email address and the payment reference. Other payment mechanisms include direct transfer to our Bank or by cheque, each of which is recorded in our account by the banking authority, For payments with a credit or debit card, we only store the last four digits of your card for fraud and customer service reasons. Because we use a third party provider e.g. GooglePay (for online advertising) to process our payments, our system never actually even has access to your other card details. This is in line with PCI regulations and means your credit card security is preserved at all times.
Your purchase history
This is important for us to provide good customer support and look after you in the event of any customer service enquiries. We may also use this to personalise your web experience and the emails we send you, and may also anonymise and aggregate the data to find out what products and services you and people like you might like. This helps us to improve our site and deliver a better experience for you.
Information about your device and how you use our site
We may collect information about the devices you visit our website on, such as your mobile or browser. This not only helps us to improve our website for you, but also means we can get better at giving you a good experience by recognising your preferences and personalising the site for you. It may also be used in fraud prevention to recognize. We may also collect information about how you move around our website, what you look at or search for, and how you shop. This may be anonymised to make improvements, or through the use of cookies, pixels, advert tags and other digital marketing technologies, may be used to create banners and ads relevant to you. These may be used on our own website or across the wider internet.
Designfort retain all customer information for 6 years after they last interacted with us. Where there has been a period of 6 years and there has been no interaction between the organisation and the Client, their information is erased and securely disposed of.
Your data; your rights
As a responsible marketer, we want to keep you informed about how we use your information. You have a right to know this, and you should also be able to ask any marketer to detail it. In line with GDPR guidelines, you have a right to request details about the data we have on you, the right to request we correct any inaccurate personal information, the right to no longer receive direct marketing messages and the right to have some or all of your data forgotten or deleted.
You have the right to make a Subject Access Request to Designfort’s Data Protection Officer in the event that you wish to determine what information we hold on you. We welcome these requests and aim to respond within 72 working hours of receipt. Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.
If you have any questions about these rights, please contact our support team